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Introduction to Adzviser in Microsoft Excel
Adzviser is now available as a Microsoft Excel add-in, bringing powerful marketing and sales data directly into the spreadsheet tool millions of professionals already use daily.
Watch this guide to using Adzviser in Excel
Why Microsoft Excel?
While our Google Sheets add-on has been a popular choice for marketers, many enterprise teams and professionals prefer Microsoft Excel for their data analysis. Excel offers:
- Familiar Interface: Excel is the most widely-used spreadsheet tool in the business world
- Advanced Features: Powerful pivot tables, complex formulas, and extensive charting capabilities
- Enterprise Integration: Seamless integration with Microsoft 365 and corporate IT environments
- Offline Capabilities: Work with your data even without an internet connection
What can you do with Adzviser in Excel?
Our Excel add-in enables you to:
- Pull Marketing Data: Access data from 32+ marketing and sales platforms including Google Ads, Meta Ads, Google Analytics, Shopify, and more
- Select Custom Metrics: Choose exactly which metrics and breakdowns you need for your analysis
- Flexible Date Ranges: Query data across various date ranges to match your reporting needs
- Cross-channel Analysis: Pull data from multiple accounts and platforms into one spreadsheet
How is this different from Google Sheets?
The Excel add-in offers the same core functionality as our Google Sheets add-on with a few key differences:
| Feature | Excel Add-in | Google Sheets Add-on |
|---|---|---|
| Data querying | ✅ Full support | ✅ Full support |
| Manual refresh | ✅ Supported | ✅ Supported |
| Automatic scheduled refresh | ❌ Not available | ✅ Supported |
| Saved queries | ✅ Supported | ✅ Supported |
| Cross-channel data | ✅ Supported | ✅ Supported |
Note: Automatic scheduled refreshes are currently not available in the Excel add-in. You can refresh your data manually at any time.
Getting Started
Ready to get started? Follow these steps:
- Install the add-in from the Microsoft AppSource Marketplace
- Complete the authentication with your Adzviser account
- Pull your first data into Excel
Our Excel add-in is designed to complement our other integrations, giving you the flexibility to work in your preferred environment.