ChatGPT Ads Metrics and Breakdowns
Use these field names when requesting ChatGPT Ads reports through Adzviser.
Metrics
Metrics are quantitative measurements of your ChatGPT Ads performance.
| Field Name | Description |
|---|---|
| Impressions | Number of times content was shown |
| Clicks | Number of clicks |
| Spend | Total amount spent |
| Conversions | Number of conversions |
| CTR | Click-through rate |
| CPC | Cost per click |
| CPM | Cost per thousand impressions |
Breakdowns
Breakdowns are dimensions that allow you to segment and analyze your data.
| Field Name | Description |
|---|---|
| Ad account ID | Unique ad account identifier |
| Ad account name | Name of the ad account |
| Ad account URL | Ad account URL |
| Ad account lifetime budget | Ad account lifetime budget |
| Ad account daily budget | Ad account daily budget |
| Ad account currency code | Ad account currency code |
| Campaign ID | Unique campaign identifier |
| Campaign name | Name of the campaign |
| Campaign status | Current campaign status |
| Campaign lifetime budget | Campaign lifetime budget |
| Campaign daily budget | Campaign daily budget |
| Campaign description | Campaign description |
| Campaign start time | Campaign start time |
| Campaign end time | Campaign end time |
| Ad group ID | Unique ad group identifier |
| Ad group name | Name of the ad group |
| Ad group status | Current ad group status |
| Ad group description | Ad group description |
| Ad ID | Unique ad identifier |
| Ad name | Name of the ad |
| Ad title | Ad title |
| Ad text | Ad text |
| Ad review status | Current ad review status |
| Ad status | Current ad status |
| Ad destination URL | Ad destination URL |
| Country name | Name of the country |
| Device type | Type of device |
| Product feed ID | Unique product feed identifier |
| Product item ID | Unique product item identifier |
| Product title | Product title |
| Product description | Product description |
| Product body | Product body |
| Product brand | Product brand |
| Product availability | Product availability |
| Product price | Product price |
| Product image URL | Product image URL |
| Product target URL | Product target URL |
| Product seller name | Name of the product seller |